Author: Will
-
Will Do Wednesday: The Photographer’s Workout
Workout Like a Photographer If you’ve ever spent much time around photographers, watching their YouTube videos, browsing their Instagrams, or perhaps reading their blogs, you’ll most likely have noticed that photographers are usually super attractive. How do these beautiful super beings maintain their great looks? Come on, dude, you read the title; you know this is…
-
Will Do Wednesday: Color Me Impressed
The Magical Persuasiveness of Color Humans rose to the top of the food chain due to a unique ability that only humans have: the ability to see color. It was this ability that allowed humans to notice the Aurora Borealis and make two wishes, for beer and intelligence, in that order. Both were foundational for the society…
-
Will Do Wednesday: Your Last First Mistake
How Neuroimplants Put Humans in the Driver Seat NEW HOPE—In the year 2317, two human children made the last mistake that anyone ever made. Both attempted and failed to skip rocks across Mission Lake near their home near the Martian capital, New Hope. Their parents had forgotten (not had the recollection of a previously planned task) to take…
-
Will Do Wednesday: How to Not Embarrass Yourself
First Impressions for Cool People Like You You walk into the room and take a look around. You see your peers hanging out and chatting about that show you hate. It’s somewhat hot, so you’re very glad you wore your zip off cargo pants, which you now unzip and let the pant legs fall around…
-
Will Do Wednesday: You Don’t Know the First Thing About First Looks
Everything Worth Knowing About First Looks It used to be that everyone feared sailing off the edge of the world, practiced blood letting to cure illness, and believed that just about everything gave out heaps of bad luck. One of the best ways to get a lot of bad luck in a hurry was to…
-
Will Do Wednesday: The End of Advertisements
The Future of Invisible Advertisements Saturday morning cartoons were awesome as a kid. I loved jumping out of bed, running into the TV room and turning on two unadulterated hours of quality entertainment. The jokes were hilarious, the action was heart-pounding, the stories were deep, and the ads were ecstasy. Kids were dancing on lunch…
-
Will Do Wednesday: The Wedding Photographer from Hell
How to Pick a Photographer Who Isn’t Conspiring to Ruin Your Big Day As my number of unique site visitors and readers approaches 7 billion, I realize that my absence last week must have come as a horrifying shock and crushing disappointment to nearly all of you. Don’t worry though, I wasn’t mad at you…
-
Will Do Wednesday: Why the Worst Stuff Always Wins
The Last Shall Be First and Vice Versa Everything is terrible, and it’s because the bad guy always wins. The constantly raging format wars between good tech and bad seems to be won more often than not by the worse option. Most readers will recall Betamax vs. VHS and the more recent HD-DVD vs. Blu-ray,…
-
Will Do Wednesday: Go for Gold
White Balance and Self-Control Two weeks ago you gave up Instagram forever to nobly stave off the end of the world. Good job, you did it. No one uses Instagram anymore. Just trust me on that, no need to go to their site and check, my words are infallible. In the last few weeks you…
-
Will Do Wednesday: Why Your Logo is Terrible
Understanding Why Your Logo Doesn’t Work Logos are an integral part of any brand, and as you sit in your office looking at yours, you realize that it’s terrible. You aren’t quite sure why, but it is. The more you look at it, the more confused you get. It has all the best elements to…